Month: October 2018

The price is right: the best DTH at Rs 219

Airtel’s DTH connection is simply the best: the monthly HD rental only costs Rs 219 per month!

You still remember how excited you were the day you installed a cable TV connection in your house. It was the early 1990s, and every household was vying for a cable connection. You had so many channels to watch, right from early morning to late at night. There were channels catering to all age groups, and more were added as the years passed.

But today, you cannot fathom the poor quality of transmission and services that your cable TV operator provides. There was no option but to make do with this kind of shoddy programming when there was no alternative to cable TV. But since the advent of DTH connections since the year 2004, there is really no reason why you should suffer from cable TV when you can get the best DTH connection with HD channels for your home.

HD TV – get it today for your home

HD is an abbreviated form of the term ‘High Definition’. It offers greater depth of resolution (i.e. more pixels per square inch of the screen) and more detail (of color and image) per pixel. However, not all the channels you view on your TV screen are HD channels – you require an HD-compatible set-top box and a good TV set to be able to view these channels. At the moment, there are 50 HD channels being beamed in India. Leading providers like Airtel offer all these 50 HD channels.

The rest of the channels that you watch are all SD channels, which do not require any special TV set or even a set-top box. The best DTH connections are offering the most superior picture and sound quality, as well as high resolution of an image that cable connections do not.

For instance, while SD channels offer 720×576 px resolution, while HD offers a staggering 1920×1080 px resolution. The best DTH connections from leading providers like Airtel let you enjoy watching TV like never before – exciting sports matches come alive in your living room, as do action films and reality shows. If you are a gamer, you can gather your friends for a fast and furious gaming session at home with your HD TV connection.

  • You can easily upgrade to HD TV with a provider like Airtel – their HD rental pack costs just Rs 219!
  • While every operator provides HD channels, only Airtel has the best DTH proposition: an HD rental pack costing just Rs 219 and comprising 260 channels, an HD set-top box, universal remote control that works both the TV set and set-top box, and no installation charges.
  • Airtel offers not just the best DTH connection, but also the opportunity to playback/record missed programming, and get Dolby Digital 5.1 surround sound to complement the visuals.
  • You can choose to modify or change the pack later if you feel that you wish to watch other channels. This can be done online.
  • You can easily recharge Airtel DTH online and get cash back and other offers while doing so.
  • Check the best DTH packs being offered for your city on the Airtel website.

E-Waste Is Destroying Our Ecosystems And Ourselves

We’ve all heard by now that e-waste is a serious problem. The speed of technology innovation combined with our massive consumer culture that discards devices before their usefulness has ended, equates to unbelievable amounts of items being dumped into landfills, often in developing nations.

People are also afraid to throw away their personal devices, like phones, laptops, and tablets, for the fear of identity theft. However, these items are still e-waste, even if they’re hiding in your closet. They can contain valuable resources that could be used again.

It’s dangerous to throw electronics away because when they start to degrade, toxic chemicals like lead, cadmium, beryllium, and other flame retardants leech into the ground and water table. Parts are sold and shipped to developing nations that don’t have heavy laws or restrictions on burning garbage, so these materials are also set ablaze, releasing toxic clouds that poison the surrounding population over time.

So, it’s dangerous for the earth and for ourselves to not take proper care!

The facts about e-waste are staggering. America is the worst offender for e-waste overall, with 9.4 million tons of electronics thrown away each year.Only 12.5{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} of e-waste is recycled. Though fridges and washing machines are large and take up a lot of space, what is perhaps a more serious problem is our personal devices like smartphones. Back in 2010, the EPA estimated 152 million phones were thrown away that year. An unknown number of out-of-use or obsolete phones and laptops are sitting in back offices and hall closets.

Identity theft is a real fear that is incredibly stressful and difficult to rectify. The consequences from having one’s identity stolen can last for several years in terms of credit, problems completing taxes and applications, and restoring reputation online. As a consequence, we’ve become increasingly fearful of disposing of electronics, even recycling them. A guaranteed safe way for businesses and individuals to do so is to have certified professionals destroy your devices and then recycle them for you.

And while you’ve got an appointment, though paper doesn’t leech chemicals into the environment, you should protect important documents with document shredding as well. A company like Absolute Destruction & Recycling that is AAA-NAID certified can take care of both jobs for you, on-site, with their mobile shredding services.

What good does recycling do? The EPA says that one million laptops recycled saves the amount of electricity used by 3,657 homes in one year. Recycling one million cellphones salvages 35,274 pounds of copper, 775 pounds of silver, 75 pounds of gold, and 33 pounds of palladium. Let’s not forget the value of using our devices for as long as possible, too. The amount of non-renewable energy used to produce new electronic products is: 530 pounds of fossil fuel, 48 pounds of chemicals, and 1.5 tons of water to make a single computer and monitor!

We may not see the damage our consumption and quick discarding of phones, laptops, and TVs does to the earth, and to the health of the people living on it, but it’s stunning. It’s easy to do your part by getting the most use you can out of your technology and safely recycling it when they no longer work.

Utilize The Holiday Season With These Amazing SMM Tips

The holiday season is just about to begin and all the major brands and businesses are all decked up with the best SMM Campaigns for their customers now. What are you waiting for then? It is the best time to get more views on your posts and hence get hold of many audiences and customers for your products and services.

So, what are your plans lately to start your SMM campaign? It should be different from regular campaigns, during holiday time. There are so many different tricks that you can use and these all are mentioned here.

Scream Out Your Discounts

You are offering discounts and deals on your products and services this holiday season. But how will the audience know about it? Either they have to visit your store to know about it or they will hear it from someone else. But what is the surety that they will visit your store? What if they find out the discounts in some other stores and brands and they rush up there? You should never lose out this opportunity. Make use of your best creativity to create posts on your biggest deals and discounts. Share them as much as possible and let the audience know about it while they are browsing the social site.

Get More Likes

Sometimes just using your creativity and sharing your posts does not work much. You need to have more likes and views that will increase the SMO of your post and will also motivate other people to view the post. Wish to get a good amount of likes on your post? Just buy them from the best SMM Panel and you can get loads of benefits from them soon.

Offer Gifts

Who does not like gifts and rewards? Discounts and deals are been offered by almost everyone. But when you talk about gifts, the feeling is something else. You can share a post about free gifts for the buyers or even can talk about a lucky draw. Put up some attractive items for the prize of the lucky draw such as a car or an LED TV and many more that can attract more number of viewers.

Conclusion

During the normal days, even if someone has liked one of your products, they might forget about it after sometime due to the work pressure that they have. But it is only during the holiday season when they are actually relaxed and hence can browse through the sites comfortably and can even think about your products and services. Make some of the major tricks such as buying likes from the cheapest SMM Panel to attract more number of viewers on your post so that they can turn into your potential customers soon.

How to run a profitable Vacation Rental Property Business Online

Online businesses are very popular and one way that you can make money from home is by renting a vacation property. Just because you may be hundreds of miles away, it doesn’t mean you can’t run a successful business.

Firstly, you have to consider the market. Vacation homes are popular. The industry that has been growing tremendously over the years and more and more people are choosing to rent a property for their holiday visit, rather than simply staying at a hotel or bed n’ breakfast. The reason is simple: people want an authentic holiday experience. The best way to do this is by staying in a local house, shopping from local shops, and living like a local.

Is it worthwhile?

Since businesses are driven by profit, you should consider whether you will get enough return from your investment. So when you ask, ‘is it worthwhile’, the answer is yes. And you don’t even need to have a large capital investment to start out.

Depending on which holiday destination you look at, you will find they have time share available for a certain price. This price is usually far less than you can make renting the property out in the holiday season alone. In some cases, you can rent a property for $10,000 a year and makeup to $40,000. The rates during the holiday season can be 8 times more than normal.

How to make it happen

Before you start, you will need to establish your business. For renting a vacation property, you will need the following things in place:

  • A property: You will first need to choose between renting a property or buying one. There are pros and cons for both, but ultimately it will depend on your budget, the location, and availabilities.
  • A website: We live in a digital age and everything is done via the internet. If you want to have any sort of presence, you will need to have a well-established website. The more attractive it is to customers, the better. You can choose between purchasing a pre-built website to playing around with the free options available.
  • A local team: In order to make it work, you will need a team on the ground that you can trust. This includes a support team and a cleaning team. You won’t need to hire them permanently and there are many people willing to work part-time during vacation season.
  • A way of advertising: Other than your website, you will need to get involved with one of the many online rental agencies available, like Airbnb, FlipKey, HomeAway, and VRBO. Once listed on these websites, you can rest assured that thousands of people are viewing your listing. If your property is attractive, you are likely to get plenty of bookings.

Once you have these three things down, you should be ready to start your online vacation rental business.

Consult With A SEO Company To Make Your Site Secure

Following the latest announcement of Google all sites needs to be secure and safe. This will not only ensure better functionality and outreach of your site but will also prevent your site from being marked ‘insecure.’  This will in turn ensure better search engine rankings and more traffic to your site increasing the probability of conversion. Therefore, you will see that most of the sites now have the letter ‘S’ added to ‘http.’ This is the mark of security that you will need to purchase and install. If you hire a SEO company you will know the importance of it and the ways in which you can make your site more secure.

Reasons for a secured site

Unfortunately, most site owners have not switched to ‘https’ protocol despite the multiple benefits of it. This is in fact an awesome protocol upgrade that will make your website faster and fond more by the users. As most browsers and search engines want and support secure connections now, it is elementary that you follow a secure protocol.There are several other reasons as well to switch to HTTPS. One of the most significant reasons is to secure any data transfer using TLS or Transport Layer Security protocol. This will keep your site, data and information protected in the best possible way.

Layers of protection

The switch to https will also make the SEO Company work better for the desired search engine optimization. It will provide your site with three layers of protection. The exchanged data will be encrypted to prevent hackers to get it from any page of your website. Data integrity will be maintained as possibilities of corrupting and modifying data will be minimized and detected instantly if it happens. It will provide authentication to make sure that the users communicate with those websites only that they intend to.

Easy and Quick Fixes of Common Website Design Mistakes

When establishing an online presence of your growing business, you don’t wish to make any web design errors. To gain new consumers, establish credibility, as well as nurture customer relationship, it is necessary to have an effective website designed.

  • Optimal user-friendly experience
  • A consistent flow of leads
  • Constant sales

You can check your web strategy, so as to detect some common website designing errors. Correcting these helps to attract more business. Make sure that you are aware of your website goals, target customers, digital marketing strategies, updates frequency, and maintenance costs.

Even if you have created and launched a small business website design, the common errors can be corrected easily. If you are building a website design from scratch then it is wise to avoid the given costly errors.

Easy and quick fixes of common website design mistakes

Lack of CTA [call to action]

Professional website conveys customer the how, where and what –

  • How to feel
  • Where to go
  • What to do

Call to Action gets viewers focused on the next step. A written prompt with a persuasive command is attached to a button or link. Be clear in your language and keep CTA simple and brief telling users precisely what to do!

For example,

  • Get Started
  • Sign Up Now
  • Add to Cart
  • Contact Us Today

No analytics for performance tracking

Your website is a valuable investment, so to protect it you need to analyze progress, so as to measure success. The capability to test, track, and adjust easily is the huge advantage of online marketing. Metric tools can be applied to test and track progress. You get to know user behavior, which allows setting goals for conversion.

Poor SEO

No golden rule is discovered for obtaining top search engine rankings. Moreover, ranking on top of search engine list does not happen overnight. Actually, there is a black and white hat technique to be understood, so that you don’t make errors in creating your website and get penalized or lose website authority. Today, search engine algorithms are a lot smarter, so you will need to hone your SEO and focus on –

  • Long tail keywords
  • Post quality content consistently
  • Encourage social engagement

Unclear contact information

Customers need your contact info to reach you but if it is not mentioned clearly then it shouts MISSED opportunity. You need to design a specific contact page as well as prominently add the address and phone number in each webpage’s header and footer. You can even place a clear CTA in the header directly with a phone number – ‘Call 955-444-4444 for a free consultation today!’

Customers are in a hurry and if you give them another convenience in the form of ‘Contact Page’ they can get in touch form your website itself. It means minimize clicks…. maximize opportunities! You can offer them several ways to get in touch with you —via email, phone, social page, and contact form submission.

Ignoring the mobile platform

Today, people want to stay connected constantly. Smartphones are being used to browse on a large scale. 41{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} of users are reported to move to competitor’s website if their mobile experience is poor. 57{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} users said they will never recommend a business with a poorly designed mobile website. 67{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} of users are reported to purchase products from mobile-friendly site. Therefore, make sure to have a website designed in such a way that the user obtain a consistent experience on every device.

The Power of Advertising Products

Businesses around the world spend millions and billions to promote their company on a national and global scale.

In fact, despite the prevalence of technology in this highly digital world, a 2015 study shows that advertisers spent about $600 billion in 2015 alone simply to market their products and services.

In the field of marketing, promotional products are considered some of the oldest forms of advertising. With cheap printing services available in Brisbane, there is no denying the power of these products to persuade, influence and change the perspectives of customers, investors, and the public.

Print Is Still Relevant

According to branding expert Jerry McLaughlin in an interview with The New York Times, individuals are more likely to respond when they are given tangible items that will allow them to remember who gave them the specific objects.

Today, this type of strategy is still widespread in the industry. Besides giving out traditional flyers, brochures, business cards, most suppliers and manufacturers in the business also explore printing signs for events, banners, and other print ads.

Numerous studies show that constant exposure to these marketing materials ramps up consumer purchases. Why? Not only do these printed ads pique the curiosity of potential customers, but they also help establish continued patronage of existing consumers through retention in their mind. Besides boosting the sales of a business, these items draw the attention of the people to the quality of products being produced by the company.

With businesses looking to boost their visibility, engagement, and relevance in the industry, it comes as no surprise that there are many who are looking to amp up their game. In fact, more than being remembered by a specific target audience, companies are now looking for ways to connect with their target audience. To achieve this goal, here are some tips to consider:

· Do Your Research

Before jumping to big ideas and investing in various items, it is best to have a thorough research. This includes the unique vision and mission as well as the specific target market of your company. More than the image companies wish to project, these corporations should aim to gain the trust of the consumers.

Likewise, you should research your competitors to find out their strategy and milestones in the industry. In turn, this familiarises your company with the trends in the industry and the methods that are proven to work well.

· Differentiate Your Company

To truly capture the attention of the people, make sure that your company’s ideas go well outside the box. This assures your customers that you are not afraid to take risks nor disrupt the common and mundane cultural and societal norms.

A case in point: Apple. The tech giant’s marketing principle is so simple yet so effective. How come? It’s because of Steve Jobs’ legacy to the tech industry – better user experience.

Aside from their minimalist design in their promotional items such as posters, banners, and other signs in their stores, Apple provides a unique first-hand experience to their customers. The company enables their patrons to use their top-of-the-line gadgets in their chain of retail stores. This strategy effectively bridges the gap between reality and fantasy. Since interested individuals can try and explore their newly released products, they are more inclined to walk out of the outlet with a new purchase.

By opting for products that connect the manufacturer and consumer, you are not only appealing to your consumers’ emotions, you are also engaging them on a more personal level.

· Choose Personalised Products

The traditional way of advertising your business usually includes a big logo and your company name. However, since your goal is to woo potential customers, customizing your approach be the best. One way to do this is by putting your clients’ names on your promotional items. This way, they can associate a sense of loyalty and trust in your brand.

· Skip the logo

People who received items with ubiquitous signs and logos tend to be turned off by what they see. Not only are these images eyesores, printing them on your packaging or promotional materials also creates the impression that you are hard-selling the product. To make these more helpful and useful to your clients, see to it that the items you give provide additional value to their daily living without the sign that they ‘were sold’.

With the right tools and a carefully curated selection of promotional products, your company can also reach the heights of success.

Advertising and marketing can be tricky to navigate. Some companies who fail to adapt to these very competitive fields. But because of creativity and determination, some brands like Apple and McDonalds were able to reinvent themselves in their respective industries using the tips above. These businesses can be your inspiration to succeed in print and other forms of advertising.

Author: Carrie Sze

Retailers and E-Commerce Companies Overwhelmingly Say Trump’s Tariffs Bad for Business

Last week, President Trump deepened his trade war with China by further imposing 10{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} tariffs on $200 billion worth of consumer goods.  This $200 billion comes on top of $50 billion worth of tariff beginning last June.  These tariffs are meant to pressure Beijing to change its trade practices that Trump sees as unfair, including the theft of intellectual property that has been hurting businesses in the United States.  Beijing has denied these claims by the Trump administration and is fighting back imposing its own taxes on $60 worth of products of the United States.

Trump’s new tariffs

The administration’s new tariffs are believed to increase the costs for U.S. consumers.  Businesses will also be affected, including both e-commerce and retail companies that have increasingly taken advantage of cheaper assembly and manufacturing costs in China.  Retailers caution the new tariffs on goods from Chinese will boomerang back and harm U.S. families and workers.   Over 300 retailers, including:

  • Walmart;
  • Gap;
  • Target;
  • Kohl’s;
  • Macy’s.

Signed a letter opposing these tariffs.  In a press release, National Retail Federation CEO stated these latest tariffs will cause many working Americans and their households to soon wonder why their shopping bills are higher and why their budgets are stretched.

Survey

To find out how employees in both e-commerce and retail feel, users were surveyed who works in the industry.  From 19th of September through the 25th, these workers were asked to answer “yes” or “no” to the following question:

Are tariffs on goods from China good for business?’

Out of over 1500 employees asked, 81.2{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} of them replied “No”.

35 retail and e-commerce

The employees of 35 businesses to a part in this survey including those from:

  • Macy’s;
  • Target;
  • Kohl’s;
  • Amazon;
  • eBay;
  • Apple;
  • Wayfair;
  • Nike;
  • Overstock;
  • Gap;
  • Costco;
  • Nordstrom

Broken down responses

The most survey taken from the top four U.S. companies – Amazon, Apple, eBay, and Walmart said that tariffs will not be good for business.  Walmart/Jet employees heavily leaned towards this sentiment with more than 83{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c}

Building Credibility with Toll Free Numbers

As a business owner, you can expect to deal with the general public on a daily basis. As you’re connecting with customers, business associates, and advertising partners, there is one thing that must remain consistent – your credibility. Being credible and trustworthy is the foundation of any successful business. When you have trust, you’re more likely to secure funding and increase sales because more people will believe in your services and recommendations.

Still, building credibility doesn’t happen overnight, especially if you’re starting a new business. You must make investments in your business and brand reputation, and one of the best investments is a toll-free number that allows potential customers and business affiliates to reach you conveniently.

Show Your Professionalism

To show consideration for incoming callers and attract more calls, you should never use a phone number that isn’t free or easy for everyone to dial. Furthermore, consider the importance of online branding when marketing and selling in today’s digital world. Using a toll-free number (with a prefix of 800, 877, 855,etc.) number shows that you are a professional business and it inspires possible callers to picture your company as a brand that is already established and well-known in the market.

While you may not have a large number of employees on board or a traditional office space for daily company operations, your brand’s professional appeal is usually the key to grabbing the attention your business needs. When people reach out to your company, you and your team can prove that the business is just as professional as they assumed.

What Makes Toll Free Numbers So Convenient?

Customers that live in your local area may not be affected by your choice to use a local phone number, but if you want your business to grow and expand, toll free numbers are ideal.

Toll-free numbers are often preferred because these numbers take away the possibility of your callers being charged long distance fees.

Toll-free numbers are virtual phone numbers that offer much flexibility at an affordable price for business owners. There’s no need to purchase additional equipment or spend extra time assembling tools for your virtual phone numbers to work, allowing you to invest in other areas of your business. All you need to do is choose a service provider who offers virtual phone numbers to begin and finalize the process of setting up a toll-free phone line. Because virtual phone numbers are easy to use and customize, you’ll find that the many various features will assist you in staying more organized and productive.

When speaking with your service provider, you will be able to find out what features may be necessary to further drive business, promote customer loyalty, and add ease to back-end operations. Some of the main features to inquire about include outgoing calls, text messaging, and vanity phone lines.

Analyze Your Vanity Numbers

Vanity phone numbers from Global Call Forwarding (https://www.globalcallforwarding.com/) will make your business more marketable because these numbers are catchy and stand apart from typical toll-free phone numbers. Modern consumers are bombarded with advertisements throughout their day so being unique is essential. Before deciding on the vanity number that’s best for your business, do research and analyze your competitors and keywords. This ensures that you aren’t marketing with terms that are already in use by another business and that your keywords align with the ideal customers in your market.

In Conclusion

While your virtual phone numbers are about satisfying the customer, remember that you must also be flexible as a business owner and have options that can accommodate you. Toll-free numbers and vanity numbers are cost-free for your customers and they are highly marketable. However, you should also have the option to return phone calls and track customer preferences so that you can further customize your advertisements and products to fit their needs.

With a reliable internet connection and toll-free phone numbers, you can get your business off the ground and in front of a global audience. If you implement the right strategy, you’ll see a return on your investment financially and this will solidify your brand in your chosen market.

The mystery of the questionable latest data breach scandal of Facebook

With every passing day, the scandals of the data breach through the different social media sites and social media boosting come forward in the news. Today the scandal of a data breach is not a new one and it is not something that can be ignored.

If you are still unaware of the latest data breach scandal of the well-known social media site, we will like to shed a light on the matter. This time it is for the Facebook site which is obviously not something new for us. Facebook was hacked by the hackers and what they accessed this is something important for us to know. Also, it is important to know where this mysterious breach of data will lead this highly used social media site.

This time the data was breached by a hacker that belongs to Taiwan and his name was Chang Chi-yuan. On Friday, around 2 am the eastern time, the problem was noticed by many users particularly from India and they shared the posts on Twitter that there is some problem happened with their Facebook accounts. They reported that their accounts have been logged out in the morning as the local time was near 10 am when this incident happened on its own and they did not know why this has happened.

After some time the hacker himself announced that he has found a vulnerability in the Facebook code, which he has accessed, and he had hacked those accounts. He also shared that he would hack the account of the Facebook owner Mark Zuckerberg on this Sunday and he will log in to his account to delete it. He said he will share the process in a live video broadcast with the public too.

This announcement not just left the Facebook employees in stress but also the Facebook users that either their accounts are in safe hands or not. They are worried about their data on their accounts due to this data breach and find it risky that it may get leaked if the hacker can hack this many numbers of accounts.

After the hacker’s announcement, Facebook shared the official explanation to this problem over the official blog of Facebook that, they have found a problem with the security of the Facebook accounts of up to 50 million this Tuesday afternoon. They were already working to fix the security issue and the investigation to this problem was in its early stages. They were sorting out the problem and were trying to fix it but the hacker found this security problem in the Facebook code and shared the information publically. It was reported that the problem was with the VIEW AS feature where a person can see his account the way other people and friends can see. Moreover, they are trying to fix the problem and users do not need to panic about their data.

In this data breach scandal, the particular reason or the purpose of the hacker could not be found. However, it is still not know that what actually he could get accessed to and what he wanted to do with that data.