Michael Moore, Author at Tech Treak

Taking a Look at the August Smart Lock Pro

The third generation August Smart Lock Pro is a smart lock that retrofits your existing deadbolt. From the outside, nothing changes—even your bolt remains in place. On the inside, your deadbolt mechanism will be replaced with August’s intelligence.

The August Smart Lock Pro replaces the original Smart Lock, which was first introduced in 2014. Since then, they’ve had a lot of time to improve. Pro’s most notable feature is the addition of Z-Wave Plus, allowing it to connect to third-party hubs. Also, when purchased online, the lock ships with an August Connect, a device which acts as an internet bridge. With the bridge, you can now control your lock from anywhere, not just within Bluetooth range. Finally, it ships with a DoorSense sensor which calibrates to the lock and reads your door’s status, ensuring that you don’t lock the door when you accidentally leave it ajar.

Our first impression of the August Smart Lock Pro was that it’s huge. We’ve seen it before at CES, but the vastness of Las Vegas can apparently miniaturize things. While testing the lock, we had a few guests stop by to visit. Their comments ranged from, “What is this?” to, “How do I get out?” and even, “IT’S HUGE!”

The lock measures about 3.4″ in diameter and is made to retrofit your existing deadbolt.

Installation was a breeze. All you need is a Phillips screwdriver and a little bit of patience.

Auto-Lock

The first feature you’ll come across is called Auto-Lock. When enabled, your lock will automatically lock itself if you’ve left it unlocked. The process is time-based and customizable. You can set the timer to a set time somewhere between 30 seconds and 30 minutes.

Smart Alerts

Speaking of notifications, August also supports Smart Alerts which allow you to set up push notifications for custom “alert me when” events. There are four events you can choose from:

The door is locked or unlocked manually
The door is locked or unlocked by a specific user
The door is left ajar
The door is Auto-Locked

Once you have your event notification setup, you next choose a time. There are two options here: any time it occurs and within a time range.

Choosing a time range allows you to set a schedule based on the days of the week and time of day. For example, you can set an alert to let you know if the door is left ajar on weekdays between 8 AM and 6 PM.

Overall, the August lock is feature rich and offers plenty of integrations. The features we disliked (auto unlock, laggy Alarm.com integration, and DoorSense) paled in comparison to the overall stellar performance of the lock. And remember, some of our issues were self-created thanks to Door Armor.

For a more in-depth review of the lock, check out http://www.portable.technology/august-smart-lock-pro-review/.

The Benefits of Social Media Analytics: NetBase Solutions

Social media is one of the most important components of marketing and advertising in the 21st century. Although television, radio, and even print media are viable avenues for reaching customers, social media is the strongest wave of influence right now. With millions of active users every day, social media platforms offer companies an indispensable resource for finding and reaching potential customers on a daily basis. In reality, companies who aren’t utilizing the advantages of social media are bound to fall behind the competition.

It’s important to understand that using social media isn’t enough to bolster a company’ success. Social media analytics must become an integral part of this online strategy in order to see impressive results. By collecting information and data from social media platforms, companies can gain a better understanding of their audience and the market overall. Social media analytics utilizes this data to make inferences and decisions about the direction of a company. Here are the major benefits of using social media analytics.

Determine your ROI

With any major investment, companies want to see definitive results to ensure that the strategies are worthwhile. An analysis of social media methods can help prove the value of these platforms. Through social media analysis, companies are able to see easily determine the ROI for their online campaigns with tangible and adjustable figures. For example, Google Analytics can be used to the exact number of users that clicked a particular link or visited a website. Analytics can even be found for the number of purchases made from a social media campaign.

Improve your online strategy

Through the implementation of social media analysis, you’ll be able to tailor your online strategy to make improvements along the way. This detailed analysis offers an overview of each aspect involved in your social media methods. Through this specific overview, you can see which details need to be adjusted and which are working fine. For example, content with high-quality images may be converting better than those without pictures. With this enhanced oversight, you’ll be able to make detailed changes to improve the social media strategy overall.

Learn more about your target audience

Knowing your audience is one of the most important factors for any successful marketing or advertising strategy. This rule applies for social media strategies as well. Another great benefit of social media analysis is the amount of information that companies can gain on their target audience. Every piece of personal information that users place on social media increases the level of detail and insight that companies can gain into a potential audience.

Companies can find an audience based on age, gender, payment preferences, personal interests, and more. You can also determine which type of content works best with the audience. For example, your audience may engage with video posts more than image posts. This would information would encourage your company to start reaching out to the audience with video content to improve conversion rates and retention time. It’s important to understand your customers’ online habits and preferences. This information makes it much easier to create a bespoke social media plan.

Learn about the competition

Customers aren’t the only people leaving online footprints. You can also learn a lot about your competitors through the right social media analysis. With the right methods, companies can identify potential competitors, determine their strengths and weaknesses, and even learn about their social media strategies overall. With this information, you can tweak your social media strategy to mimic what is working when compared to the methods of the strongest competitors.

NetBase offers industry-leading social media analytics for companies in any field. With the help of NetBase’s solutions, companies can gain a better understanding of their audience, market, and competitors. This information will also provide a detailed analysis of what is working and what is failing within any given social media framework.

FAQs for downloading MKV files on your Mac

It has been a long time that MKV files are introduced to us. Still, most of the people have doubts, before downloading it. Here are the answers of the FAQs about the MKV files.

What are MKV files used for?

This question is the one the majority of the people ask, even today. The reason for asking this question is the myths that have been created for the MKV files. A lot of people believe that MKV files are the file formats that one could actually use for the compression of various video formats; however, this is not the case. MKV files are basically media storages. The great thing about this file format is that it can store all the videos, audios and subtitles together in one file, even if they are produced from the different codec. Now, the best part of this storage is that you could easily prepare a backup for your movies and that too in the way you want. If you want to add a particular video or file to the already made file then you can do so and if you want to remove something, then you could do that as well.

How to play MKV files?

The MKV files are built in a great manner, with all the amazing features in it. However, if we talk about the play of it, it could be a little tricky for those who have not used it before. It could not be used with every media player and there are two options available through which you can actually play this file. The first option is that you search for a media player that could play MKV files and then download that on your device. If this is not possible, then you can simply download the required codec for the MKV files and then could play it on the device you want to play.

Which is the best MKV player?

Choosing the best MKV player for your device is a task in itself. However, there are a few options available that you can go with any time. One of the best MKV players that you can completely rely upon is the VLC media player. This is not a new name in the field of video players. If you talk about the specialty of this application, then it could be used on any device and that too in a smooth way. The reason for mentioning this one here is that it is compatible with almost all the file formats and so with MKV too. However, some of the users complain about the working of it. You could get rid of the issue by using VLC 2 which is the updated version of this player. Search for MKV media player free download for Mac and will find the name of this application on the top.

So, these are the questions that are asked by most of the people. All the answers are given in a detailed manner so that no confusion remains.

Comparing Thermal Pads And Thermal Pastes In PCB Design

In PCB design, some designers like to use thermal pads for their board while others use thermal paste. Both of these have their advantages and disadvantages, and both can be used for a variety of different projects.

Here, we are going to look at what each of these options offers in terms of how easy they are to handle and how much they cost. Keep reading if you’d like to know out more about this.

Thermal Pads

If you were to use a thermal pad in your PCB design then you will find that they don’t tend to pump out and they are typically easy to handle. Thermal pads can also be cut into specific shapes and they are easy to apply as they don’t tend to create a mess. Another advantage of using thermal pads is that they don’t dry out which is something which many PCB designers look for.

Of course, there are also some disadvantages associated with using thermal pads and this includes the fact that they tend to come with high manufacturing costs, and this can be an issue for your project budget. On top of this, they have an intensive application that can cause problems for some designers.

The best time to use thermal pads is when your PCB is likely to be turned off and on rapidly. You might also want to use these if you have an oddly shaped gap that needs to be filled.

Thermal Paste

In comparison to thermal pads, thermal pastes tend to be much less expensive. This paste is also known for how reliable it is and how easy it is to apply. When you use thermal paste in your PCB design, you can also be sure that the gaps are going to be filled well due to the material that is used. Another advantage of thermal paste is that it can be applied in a thin layer.

The disadvantages of thermal paste tend to be similar to the advantages of thermal pads. You’ll find that thermal paste will tend to try out and it can be messy to apply. This paste also has the ability to plump out which is not always desirable for those who are looking for a clean application. The final disadvantage of thermal paste is that it often requires pressure in the application which can cause further problems.

If you are looking for an inexpensive option for your PCB then it might be time to consider using thermal paste. Thermal paste should also be used when there needs to be a TIM with very high conductivity.

Final Verdict

It is hard to say whether thermal pads or thermal paste are the better options as they have different uses, and both have their advantages. When you are trying to find the right thermal solution for your project, make sure to weigh up the pros and cons of each of these options. This way, you’ll be able to make an informed decision.

Caster Basics

Caster wheels are attached to a piece of furniture or to a cart in order to make the item mobile. The main considerations for selecting casters are the weight of the item and the ease of rolling the item.

Weight Considerations

Each caster will support a portion of the item’s weight. To determine the weight capacity needed for standard casters, divide the total maximum weight of the load by the number of casters. Add in a safety margin. For example, with a 33 per cent safety margin, a 3000-pound load should be supported by four casters that can each support 1200 pounds.

For levelling casters, divide the item’s maximum weight by two, and then add in a safety factor. Levelling castors support the entire item on two wheels as the load is moved.

Remember to account for all parts of the load when calculating the maximum load. For example, casters on a desk chair will support both the chair and the person sitting on it. In general, larger wheels can carry heavier loads. When shopping online for casters, look for weight capacity information in the specifications.

Some specifications distinguish between dynamic and static capacity. Dynamic capacity refers to loads in motion, and static capacity refers to stationary loads. Evaluate the caster based on the intended use. If the item will mostly stay in one place, such as a printer, then the static capacity matters most. Dynamic capacity will apply in the case of frequently moved items such as industrial carts.

If you plan to use the casters in an unusual environment, look carefully at how the dynamic capacity was measured. The rating depends on assumptions about movement frequency and speed. Your conditions may involve greater speeds and more constant movement. Contact the manufacturer for recommendations before proceeding with your purchase.

Ease of Rolling

Casters keep people from having to repeatedly lift the full weight of objects. Instead, people push and pull objects mounted on casters. Therefore, proper selection of casters helps to prevent strain injuries from pulling. Manufacturers recommend ball bearings or roller bearings.

The larger the wheel diameter, the easier it is to roll the item. Larger also handle floor defects such as gauges more easily. Examine the floors where you intend to use the casters for door thresholds and cracks. Wheel materials also impact movement. Harder wheels move more easily. On the other hand, a softer wheel material can better handle uneven floors.

When buying casters, make sure that your selection will adequately support and move the weight of the loads that you expect. For specific recommendations for a particular application, contact a knowledgeable dealer.

Do you need Robots in Your Automotive Industry?

The automotive industry is an industry that deals in the assembly, design manufacturing and selling of motor vehicles. This industry has over the years, gained a lot of popularity and as a result, stiff competition has emerged among the rival companies.

Some companies have therefore resorted to the incorporation of robots in their works to give them a cutting edge over their competition. This leaves behind one question, are these robots really effective and are they worth it? This article is aimed at showing you some of the benefits of robots in your automotive industry.

What can robots do?

1. Welding

For a car to be complete, it has to undergo numerous welds. Such a task is easily carried out by the welding robots which are able to weld even the toughest spots where humans would easily miss. The robots also carry out this task in a short time allowing more vehicles to be produced. This results in a high-quality vehicle and thus benefits the company.

2. Painting

Painting a car’s body can be very tedious and toxic work and requires a professional to do the work. These professionals are however hard to find and thus the need for a robot. Robots are very efficient and consistent while painting this body. They are also not affected by the toxic chemicals used in the paint and thus are ideal for the job. Moreover, the robots are quite effective thus increasing your rate of production and therefore profits.

3. Screw driving and Assembly

In as much as robots are efficient, production of cars still needs human input to finish the vehicle. Some of this works are however hard and requires a certain degree of accuracy to manage. Companies such as Universal Robots have come up with Robots arms which come in handy in such situations. This is because with these arms, the worker is able to finish the assembly easily and can-do screw driving much faster reaching even the tricky parts of the engine. Labelling is also made easier by the use of these arms and thus very effective.

4. Robotic Vision

Do your customers complain that your vehicles produce an irritating noise caused by the wind? With the new robotic arms fitted with a camera and a laser, the robots are able to get feedback on the state of the location where a certain part is to be installed. This allows the robot to install the part precisely and thus reducing most of the errors caused by faulty installation.

5. Material Removal

Manufacturing of vehicles may involve dangerous activities such as material such as pouring molten material and transferring metal stamps. These activities are perfect for robots which are still productive under such a harsh environment. The robots are also very consistent and reliable in repetitive works hence suitable for works such as trimming plastic moldings and cutting of fabrics.

Benefits of having robots:

a. Better profitability

Due to their efficiency and reliability, robots have proved to increased the rate of production of the vehicles and reduced the costs incurred in paying many human workers for work that can be done by a few robots.

b. Better Quality vehicles

The accuracy and precision of robot workers allow the company to produce better quality vehicles and thus achieve full customer satisfaction.

c. Safer working environment

Some of the working environments in automotive industry are a risk to human health and may thus lead to numerous lawsuits against the company. Robots are able to work in such environments and thus allowing people to work in a more conducive environment thus improving their efficiency and saves the company of many cases.

Conclusion

Robotics has proved to be a key factor in the world of automotive if you would want to improve your grounds in the market. It is therefore almost a necessity to incorporate them in your production for better quality products. Therefore, in my opinion, you need robots in your automotive industry.

School Districts That Provides Students with Electronic Devices Needs to Buy Insurance

If you are a school or school district that provides each student in the district, either an iPad, Chromebook or laptop to each student in the district on a 1:1 program – this will be welcome news for you. Currently, there is a program that offers insurance to the school district to protect the devices that children are prone to breaking, losing or have been stolen from them.

Learning opportunity

These electronic devices give children a good base of learning about education technology but it also can be expensive. It is important for any of these school districts to know that there is insurance on these devices that are available. Most school administrations already understand that giving the devices to children at an early age, is the best thing that can be done for their edtech education as electronic devices will be in their life’s from here on into the future. But those that are broken, stolen, or lost can put a dent in the district’s or the school’s yearly budget.

Conditions that are covered

Items that are covered include the following:

Glass screen has broken
Theft
Port charger failure
Broken LCD/LED displays
Accidental damaged
Damage from a power surge, flood, and fire
Damage from water
Loss
Vandalism
Failure of touchscreen
Electrical failures

Pricey

Mobile devices are expensive and the cost of having them and other expensive personal electronics and other tech items, this is expensive and can hit a budget hard. This is where electronics insurance, as well as extended warranties, can help.

60 days

You have 60 days after buying the devices to purchase this insurance. This insurance also does not replace the manufacturer’s original warranty, which covers most mechanical failures as well as breakdowns.

Teaching

But the fact that you are doing this for your students to use during the year is a great idea especially with the electronic devices that are currently everywhere in our life’s. And they are not going away anytime soon. So, if your school is this interested to teach your students about and on electronic devices, be smart and buy insurance for them.

MilesWeb Reseller Hosting – A Great Extra Income Support for Web Designers

Being into a web designing business involves handling of tough clients and making them happy with your creativity. It’s just not simple to understand every client’s requirements and then meet them. You need to have a deep idea about website designing and must know the software and coding language to design a good website. But many times, you get bored or annoyed by handling the clients who don’t even have the knowledge about the designing and end up in spoiling all your work.

In such a situation, you might think of starting a new business or maybe earning extra to increase your daily bread. There is an option for you. You can start selling web hosting services too with your regular web designing service. Don’t worry; you won’t require a deep understanding of web hosting. Instead, just basic knowledge is enough to run this business. Also, everything that’s technical will be completely managed by your web host. You just need to sell web hosting as an add-on service to your clients. This will help you to keep your clients happy as well as get you more clients with the existing ones.

The question that will strike your mind is that “which is the best web host?” Picking up a web host for your reseller hosting business is very difficult today. This is because the market is flooded with many web hosting providers that showcase their best features. You will surely need a provider that offers web hosting at affordable pricing as well as with complete features. MilesWeb will surely be the right solution for this.

MilesWeb – The Cheap Reseller Host of UK

Standing in the list of all the leading web hosts of UK, MilesWeb has earned its name by serving customers with all the features required for creating their presence online. They have been successful in filling the gap left by other providers in terms of technology and features. They stepped into the world of web hosting in 2012. Since then they have built up a large customer base and currently cater to 10000+ customers. Every business will find a solution with them.

You can select from a wide range of hosting solutions such as shared, dedicated, VPS, WordPress, cloud, reseller and business hosting. In addition, they also offer other application-based hosting solutions.

Reseller Hosting Plans

Being the cheap reseller hosting UK, MilesWeb offers three plans – Reseller Hosting and WHMCS Reseller Hosting.

Reseller Hosting Plans

WHMCS Reseller Hosting

Features Offered by MilesWeb

100{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} White Labelled: MilesWeb offers 100{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} white labeled reseller hosting which helps you to sell the web hosting services under your own brand name. You can brand the control panel, use the custom DNS, give anonymous server names and so on. Your clients won’t know that you are reselling the services of another web host.

100{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} SSD Storage: Faster performance is what keeps visitors engaged on your website. So, you get 100{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} SSD storage which stores the data fast and improves your website performance by loading the web pages faster.

Host Unlimited Websites: Have multiple websites to host? You can host unlimited websites with their unlimited reseller hosting plan. You can create cPanel accounts for each user from the WHM and then host multiple websites.

Free Domain Reseller: You can also resell the domains to your clients. MilesWeb offers you over 400 extensions and TLDs to sell. They don’t charge you extra for setting up the domain reseller account.

Free SSL Certificate: Security is required by every website today. Therefore, they offer free SSL certificate to secure your clients’ data such as credit/debit card details, personal details, bank details, etc.

Web Host Manager (WHM): WHM allows you to manage your clients’ accounts, unlimited websites, emails and much more. You can also create cPanel accounts for all the clients via WHM.

cPanel Control Panel: Your clients can manage their domains, emails, and websites from a web-based interface. cPanel helps them to manage their accounts in a very easy way.

1-Click Installer: Want to install applications on your website? You can install applications in just a single click. MilesWeb allows you to install more than 400 applications such as WordPress, Drupal, Joomla, Magento, etc. using Softaculous.

Free WHMCS: You get the free WHMCS license only with the WHMCS reseller hosting plans. WHMCS helps to manage your clients’ billing and invoice in multiple different currencies. Since you can automate everything, it saves you time. The tasks such as generating an invoice, sending a reminder to clients, etc. are automated.

Free Website Builder: Anyone can build a good business website with the help of the free website builder. Just drag and drop the content and images in the theme you have selected and build your website. No coding or technical skills will be needed.

Datacenter Choice: You can select your preferred data center location from Australia, Canada, Singapore, India, US, and UK. The closer your data center is to your target audience, the faster the website loads for them. They don’t charge you extra for data center location.

Malware Scan and Removal: Your website will be scanned for the malware and if any threat is found, it will be fixed immediately. The websites are scanned automatically on daily basis.

Free Website Migration: Not getting the proper solution for your problems from your current web host? Switch to MilesWeb. They will help you in the complete migration of your website. They have a record of migrating websites without any data loss.

Website Backup and Restore: Though being offered as a paid feature, website backup and restore is very important to secure your website data from being lost or getting corrupted. You can add or remove this feature while signing-up for the reseller plans.

Earn More by Selling Hosting Add-ons: You are also offered with a list of hosting add-ons to sell. These add-ons include Domain Registration, VPS Hosting, Dedicated Hosting, SSL Certificate, Backup, SpamExperts, Whois ID Protection, etc. This will not only help you to keep your clients happy but also earn extra.

MilesWeb proudly stands on its three pillars:

24/7 Support: Their technical support team is available round the clock to support you. You can have a live chat conversation, call them on phone or email them for your queries. They are expert in resolving your queries within a few minutes.

99.95{69d371dc3a7215af1cf70e657e96c7414241106804c5daaddb02eee3606ab22c} Uptime Guarantee: Your website will always remain up and running for your visitors. This is ensured with their Tier-3 and Tier-4 data centers that help to deliver the best uptime.

30 Day Money Back Guarantee: You are not getting the proper response from them? Ask for the refund within 30 days of the service purchase and they will give you your money back.

Is MilesWeb Best for Web Designers?

Of course, it is! You won’t get so many features with any other web host. MilesWeb helps you to start your own web hosting business and become your own boss.

Common Questions Asked About Pokemon

Many people ask different questions concerning Pokemon; some ask where and how to download it, while others are concerned about how to play it or even what it’s all about. We have endeavored to answer some of your questions and also clarify you on some issues.

How do I Download Pokémon on the iPhone or Android?

Pokémon GO is now available in the iTunes App Store and Google Play Store in the United States, New Zealand, Japan, and Australia. The international launch is scheduled for next July 15, after a few days delay due to the oversaturation of its servers.

If the country you are living in the game hasn’t been officially published yet, there are ways to install it. If you use an iPhone, simply change the region of the phone to Australia or New Zealand and download it using an iTunes account for that country. In the case of using an Android phone, you can download the APK file and install it (it will warn you that it is an unknown source, but the one we propose; APK Mirror, is a reliable website.) Beware of other more doubtful ones, because they have already occurred cases of APK files with viruses).

Can I Be Banned?

In recent days, there have been many rumors that pointed to the possibility of suffering a ban of account or device if the game was installed in a place it is unavailable. At the moment there is no official declaration of intent from Niantic or Nintendo, but knowing that the official launch is just around the corner, you may prefer to wait and not risk it.

Which Devices are Compatible?

If you use iOS, you need an iPhone 5 or higher with iOS 8 installed, a good internet connection (Wi-Fi, 3G or 4G) and activated geolocation services.

In the case of Android, the minimum required version of the system is 4.4, being compatible until Android 6.0.1 (Android N will be supported after the official launch). It also requires a good internet connection (Wi-Fi, 3G or 4G) and geolocation services, just like in iOS. Finally, Niantic recommends devices with 2GB of RAM and a resolution of 720×1280 and clarifies that the game does not work with smartphones that have Intel CPU, which leaves out, for example, the Asus Zenfone 2.

Customize the Avatar and Choose the Initial Pokémon

After downloading Pokémon GBA rom, you can start playing. Make sure you’ve activated the GPS and have an active internet connection and load the game. After entering your Google account, you will receive Professor Willow, and you can customize your avatar. All available options (sex, hair color, and eyes, accessories) are purely aesthetic, so do not worry too much about them. Once you have finished, it will be time to choose your initial Pokémon.

After choosing your Pokémon, the game will teach you the capture mechanics: when you are near a Pokémon, the phone will vibrate, at which time an icon will appear on the screen. After tightening it, we can launch the Pokéball by sliding the finger according to the calculation we made of the necessary angle.

How to Streamline Your Social Media Presence in 2019

The new year has begun and you have the opportunity to start fresh. When it comes to your business plan for the new year, streamlining your social media presence should be one of your top priorities. This is very important as it will ensure that your brand stays ahead of your competitors all year long.

Following are some tips that will help you streamline your social media presence in 2019:

Find Out Where Your Target Audience Spends Their Time

After defining your target audience, it is recommended that you find out the social media platforms they frequent online. For example, photography enthusiasts frequent Instagram as it is best for sharing visual content. There are many tools you can use for this purpose. Such tools allow you to search profiles on social media sites by keywords so you can find the platform that contains more of your target audience. By finding the platform where your target audience spends their time, you will be able to focus your time and resources better and streamline your social media presence.

Focus on One or Two Social Media Platforms

One of the most common mistakes most businesses make is that they try to take advantage of all available social media platforms. The problem with this strategy is that you are not able to optimize your time and efforts. By focusing on too many social media platforms at the same time, you risk stunting your own performance. That’s why it is recommended that you determine which social media platforms are most suitable for your business and focus on them. This will help you optimize your time and resources on the most effective social media avenue for your audience.

Use High-Quality Pictures and Thoughtful Content

Once you have determined the social media platforms you want to focus on, it is recommended that you determine the type of content that is most interesting to your target audience. Creating thoughtful, relevant content is the key to streamlining your social media presence. Remember that no wants to be spammed on social media with ads, sales pitches, and gimmicky posts. So, your content should be community-oriented, engaging, and entertaining. Visuals have unique influence and power on social media, but only if they are unique, appropriate, and impactful. So, always use high-quality pictures. High-quality photos and well-written content will demonstrate your professionalism.

Let Your Personality Shine

Personalization of your consumer experience is very important. Your target audience wants to see the human side of your business. So, you should focus on providing a one-on-one social experience. To do this, make sure your responses to audience’s messages are quick and personal. It is also recommended that you build more personal-feeling content. If your audience knows a bit about you, then they will feel a stronger connection to your offerings.

The moment you start seeing social media as mandatory is the moment you can start capitalizing on its reach and power. Hire the help of a social media specialist if you are not sure where to begin. The help these professionals offer is priceless in value.